Templates are a fallacy: the real cost of DIY websites
"Let’s just buy a website template." You’ve probably heard—or even thought—this before. It sounds like the perfect solution: a quick, cheap way to create a website. But here’s the hard truth: over 60% of purchased templates are never fully used.
Why? Because website templates and DIY website builders aren’t the simple solutions they claim to be. They lure you in with promises of creating a website fast and cheap, but in reality, they leave you stuck, frustrated, and hours deep into a project that never sees the light of day.
Why website templates are a fallacy
On the surface, a website template seems like an affordable shortcut to a professional website. You buy a pre-designed layout, ready to go, and think the hard work is already done. But as soon as you dive in, you realize the challenges. Templates often require a surprising amount of technical skill. First, you need to understand the platform it’s built on, and if you’ve never used it before, that means hours of tutorials, experimentation, and trial and error. Even when you grasp the basics, making simple tweaks to the design can feel impossible without coding experience or a trained eye for layout and branding.
Another issue is that templates are inherently generic. They’re not designed for your specific business, audience, or goals, and the placeholders they come with don’t reflect your brand. Figuring out what content to add and where to place it becomes a frustrating guessing game, leaving you with a site that feels unfinished and disconnected from your vision.
Time is the biggest drain of all. The average person spends over 10 hours trying to customize a template, and more often than not, they either abandon it or launch something that feels far from professional. Those hours could have been spent running your business or serving your customers. Instead, they’re wasted on a tool that promised ease but delivered frustration.
The reality of DIY website builders
If templates don’t work, what about DIY website builders like Wix or Squarespace? While these platforms promise an intuitive drag-and-drop experience, they are far from foolproof. Even with their ease of use, website builders often come with steep learning curves. Understanding the platform’s navigation, integrating the features you need, and optimizing for SEO can feel like learning an entirely new skill set.
The results from DIY builders often fall short of expectations. Without professional design expertise, websites built on these platforms can look amateurish. Their lack of personalization and poor performance can hurt your credibility with potential customers.
Additionally, many website builders lock their most useful features—like advanced SEO tools or analytics—behind expensive subscription plans. What seemed like a cost-effective solution at first quickly adds up, making the cost of a website much higher than expected.
The solution: FastForward.design
At FastForward.design, we understand these struggles and have created a better way to help businesses create websites without the headaches of templates or builders. Instead of leaving you to figure it out on your own, we’ve reimagined website creation as a stress-free, fast, and affordable service.
When you choose FastForward, you get access to a collection of professionally designed, fully functional websites. These aren’t templates—they’re complete, live designs built by top-tier experts in user experience, branding, and SEO. Once you select the website that best fits your needs, you simply answer a few questions about your business, goals, and branding. If you don’t have all the content ready, no problem—our team takes care of everything.
Unlike templates or website builders, FastForward designs are built with real-world data and expertise. Each website is tailored to perform at a high level, optimized for growth, conversions, and search engine visibility. The best part? The entire process is quick. Within days, your website is live and ready to start driving results for your business.
Real results without the hassle
Templates and DIY website builders might seem like a convenient way to create a website fast and cheap, but they often leave you with unfinished projects, poor results, and a lot of wasted time. FastForward.design offers a smarter solution—delivering custom-quality websites without the headaches.
With FastForward, you can avoid the frustration of figuring out platforms, tweaking designs, and guessing your way through content creation. Instead, you get a high-performing, beautifully designed website that’s ready to launch in days.
Ready to fast forward your website?
If you’re tired of wasting hours on templates or builders that don’t deliver, it’s time to try FastForward.design. With our service, you’ll save time, reduce stress, and get a website that’s truly built to perform.
Pick a site, relax, and let’s fast forward your business.